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Key Takeaways:
- Perplexity acquired Carbon, a Seattle-based startup, to enhance AI search capabilities.
- Carbon's technology connects AI to external data sources like Google Docs and Slack.
- Integration aims to allow Perplexity to search personal and work files by early 2025.
- The move positions Perplexity in the competitive enterprise AI search market.
- Perplexity's valuation has reached $9 billion after recent funding.
Perplexity, an AI search engine startup, just made a big move by acquiring Carbon. This Seattle-based startup specializes in connecting AI systems to external data sources. What does this mean for you? Imagine Perplexity searching through your Google Docs, Notion, Slack messages, and other files to give you precise answers. This feature is expected to roll out in early 2025.

This acquisition isn't just about adding a cool feature. It's a strategic step into the enterprise AI search market. Companies like Glean are already making waves in this area. OpenAI is also reportedly developing its own enterprise search products. With Carbon's tech, Perplexity is gearing up to compete.
Carbon's expertise lies in retrieval augmented generation (RAG). This allows large language models to pull information from external databases before generating an answer. This will make Perplexity's answer engine more informed by diverse data sources. Think internal databases, cloud storage, and document repositories.
Perplexity's CEO, Aravind Srinivasan, confirmed the news. He highlighted how this acquisition aligns with their vision of personalized AI. "We believe your AI should be personal to you — at home, work, or on the go," he stated. Carbon's four employees will join Perplexity, bringing valuable expertise.
This is Perplexity's second acquisition, following Spellwise in 2023. It's clear they're focused on growth and innovation. With recent funding pushing their valuation to $9 billion, Perplexity is making significant strides. Institutional Venture Partners led the latest funding round.
The integration of Carbon's technology will simplify workflows for users. Instead of sifting through multiple platforms, Perplexity's answer engine will consolidate critical insights. This aligns with the growing trend of using AI for personal finance management, as discussed in Unlocking Your Wallet: The Surprising Benefits of AI in Personal Finance Management.
Perplexity's move also reflects the broader trend of AI integration in various sectors. Just as AI is transforming personal finance, it's also changing how we search for information. The company's focus on data connectivity is a key part of this transformation.